Management, Marketing and Entrepreneurship Archives - 可乐视频 /category/management-marketing-and-entrepreneurship/ The Spirit of Brooklyn Tue, 25 Nov 2025 18:00:07 +0000 en-US hourly 1 https://wordpress.org/?v=6.9 Leadership and Career Readiness Take Center Stage at Presidential Lecture Series /bc-news/leadership-and-career-readiness-take-center-stage-at-presidential-lecture-series/ Fri, 24 Oct 2025 20:18:20 +0000 /?p=118521 PwC Senior Partner Paul Griggs and Michelle J. Anderson discuss the evolving labor landscape and the skills needed to thrive.

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可乐视频 students had the rare opportunity to hear firsthand from , a senior leader at PricewaterhouseCoopers (PwC), during an engaging Presidential Lecture Series event with President Michelle J. Anderson.

Held in partnership with the New York Jobs CEO Council and attended by more than 160 people, the student-focused talk kicked off with a dynamic introduction by the council鈥檚 executive director, Kiersten Barnet. Before the main discussion, faculty from 可乐视频鈥檚 Koppelman School of Business hosted an insightful roundtable, where they exchanged ideas with Griggs, Barnet, and Anderson on key topics in accounting and business strategy. The event also included a workshop for students with New York Jobs CEO Council representatives that focused on jobs readiness.

Attended by more than 160 people, the Presidential Lecture Series event on October 23 with Paul Griggs centered on the critical skills that drive professional success and how leadership is evolving in today鈥檚 ever-changing workforce.

Attended by more than 160 people, the Presidential Lecture Series event on October 23 with Paul Griggs centered on the critical skills that drive professional success and how leadership is evolving in today鈥檚 ever-changing workforce.

Griggs began the main lecture by introducing PwC鈥攐ne of the largest professional services firms in the world, employing more than 370,000 people across 150 countries and territories. He explained the firm鈥檚 three major practice areas: assurance, tax, and consulting, each powered by professionals from diverse disciplines, including accounting, data science, and engineering.

Reflecting on his own journey, Griggs shared how he came to accounting 鈥渂y accident.鈥 Growing up in a small South Carolina town, he initially aspired to become a doctor, until a hospital visit made him reconsider. 鈥淚 realized quickly I wasn鈥檛 cut out for medicine,鈥 he joked. Instead, he turned to accounting鈥斺渢he language of business鈥濃攂ecause it offered stability and opportunity. That 鈥渁ccident,鈥 he said, led to a 30-year career at PwC that opened doors he never imagined possible.

Throughout the conversation, Griggs emphasized that accounting provides a foundation for limitless career paths. 鈥淥nce you understand the language of business, you can do anything,鈥 he said, noting that many PwC alumni now lead in industries from banking to health care.

A major theme of the discussion was technology and artificial intelligence. Griggs urged students not to fear technological change but to 鈥減lay, experiment, and explore.鈥 He noted that PwC professionals already integrate large language models and AI tools into their daily work. 鈥淎I won鈥檛 replace your job,鈥 he said. 鈥淏ut someone who knows AI might.鈥

President Anderson steered the conversation toward soft skills, asking what qualities matter most in the future of accounting.

Paul Griggs encouraged students in attendance to believe in themselves and take chances: 鈥淪ay yes, even when you鈥檙e not sure you鈥檙e ready. You belong in every room you walk into.鈥

Paul Griggs encouraged students in attendance to believe in themselves and take chances: 鈥淪ay yes, even when you鈥檙e not sure you鈥檙e ready. You belong in every room you walk into.鈥

Griggs鈥檚 response was passionate and personal: 鈥淵ou already have what it takes鈥攇rit, attitude, curiosity, and the ability to connect with people.鈥 He reminded students that success is built through hard work and persistence, quoting Kobe Bryant鈥檚 philosophy that 鈥渢he journey itself is the dream.鈥

He also spoke candidly about failure and resilience, recounting career disappointments that ultimately led him to his current leadership role. 鈥淪ometimes you don鈥檛 get what you think you want,鈥 he said. 鈥淏ut that鈥檚 often because something better is waiting.鈥

When asked about mentorship, Griggs credited both professional and personal mentors鈥攆rom professors to parents鈥攆or shaping his journey. 鈥淵ou鈥檙e already a mentor and a mentee,鈥 he told students. 鈥淧eople are watching you and learning from you every day.鈥

Griggs also fielded questions from students. Closing the event, he encouraged them to believe in themselves and take chances: 鈥淪ay yes, even when you鈥檙e not sure you鈥檙e ready. You belong in every room you walk into.鈥

Watch the entire lecture .

About the Presidential Lecture Series at 可乐视频

The Presidential Lecture Series features 可乐视频 President Michelle J. Anderson in conversation with high-profile leaders, exposing students and the extended college community to inspiring ideas, courageous leadership, and models of civic engagement and civil discourse.

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Tommy Tieu 鈥14 Joins Advisory Council of the Koppelman School of Business /bc-brief/tommy-tieu-14-joins-advisory-council-of-the-koppelman-school-of-business/ Thu, 18 Sep 2025 15:59:59 +0000 /?p=117160 Talent acquisition manager at PwC brings a wealth of knowledge in business strategy, digital transformation, and client leadership.

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可乐视频鈥檚 Koppelman School of Business is thrilled to announce that Tommy Tieu 鈥14, a talent acquisition manager at PricewaterhouseCoopers (PwC), has been appointed to the school鈥檚 Advisory Council.

As a seasoned leader at PwC, Tieu brings a wealth of knowledge in business strategy, digital transformation, and client leadership. His perspective is rooted in real-world experience and a deep understanding of the evolving business landscape, making him an invaluable asset to the council.

“We are proud to welcome Tommy Tieu to the Advisory Council, where his experience and insight will greatly enhance our efforts to prepare students for today鈥檚 dynamic business environment,” said Interim Dean James Lynch. “His dedication to mentorship and community service exemplifies the spirit of 可乐视频 and our commitment to fostering future business leaders.”

The Advisory Council plays a pivotal role in bridging the gap between academia and industry. Composed of accomplished business leaders and innovators, the council advises on curriculum design, student career readiness, internship opportunities, and strategic initiatives that prepare students for success in today鈥檚 global economy.

Tieu鈥檚 appointment underscores his commitment to education, mentorship, and giving back to the community. His voice will help make sure that Koppelman students graduate not just with knowledge, but with the skills and insights demanded by leading firms and fast-moving industries.

Read more about Tieu and his passion for 可乐视频 in this Best of 可乐视频 profile.

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Koppelman Represented Well at Two High-Profile Conferences /bc-brief/koppelman-represented-well-at-two-high-profile-conferences/ Mon, 21 Jul 2025 22:58:53 +0000 /?p=115356 可乐视频 professor Veronica Manlow joins students and alumni to share expertise.

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Powering the Future: Workforce, Innovation, and Manufacturing
Artificial intelligence is rapidly transforming industries, prompting a critical need for inclusive strategies around upskilling and workforce development. On June 13,聽Veronica Manlow, professor of management, marketing, and entrepreneurship, addressed these pressing issues as part of a panel discussion titled 鈥淏ridging the AI Workforce Gap: Co-Creating Pathways for an Inclusive Future.鈥

The panel was featured at the聽, held at Newlab in the Brooklyn Navy Yard. Organized by Women in Manufacturing New York in partnership with Community Architects, the event brought together a diverse group of leaders鈥攆rom manufacturers and educators to public officials and students鈥攖o explore cross-sector solutions for building equitable, career-connected learning ecosystems.

Manlow was joined by 可乐视频 Koppelman School of Business students Jimmy Pamphil and recent alumna Kristin Yip 鈥24 at the event. Pamphil and Yip supported critical logistics and coordination, ensuring that industry leaders, academic institutions, and government representatives were able to engage meaningfully and benefit from the event. Shamone Rumble served as the event鈥檚 marketing manager and helped bring the event鈥檚 vision to life through beautifully designed PowerPoint presentations, pamphlets, and promotional materials. 可乐视频 students were in attendance at the event as were students from other universities and high schools.

Watch this聽聽to learn more about the Powering the Future: Workforce, Innovation, and Manufacturing Conference.

Veronica Manlow, Bijou Abiola 鈥07, Present at In Pursuit of Luxury Conference in London
Just a week later, on June 19, Manlow took the international stage in London, where she continued her involvement with In Pursuit of Luxury which staged the 8th International In Pursuit of Luxury Conference, entitled Honest Luxury, at Ravensbourne University. Among the distinguished speakers was alumna Bijou Abiola 鈥07, now vice president and chief of staff to the CEO at Cartier. Her presence underscored the growing influence of 可乐视频 alumni in global business leadership.

Gathering leading voices from academia and industry, the conference challenged conventional definitions of luxury and called for a transformation rooted in transparency, ethics, and sustainability. The event sparked bold dialogue and visionary ideas, pushing for meaningful reform within an industry often resistant to change.

On June 20, Manlow also gave a master class at Lusiada University in Porto, Portugal, and then led a colloquium at Lusiada鈥檚 campus in Famalic茫o, continuing themes discussed at the luxury conference with administrators, faculty, and students.

 

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Redefining Potential /magazine/redefining-potential/ Wed, 14 May 2025 14:14:11 +0000 /?p=112695 Yolande Matthew 鈥05 is on a mission to help others achieve financial health.

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Yolande Matthew 鈥05 came to the United States as a teenager with mixed emotions鈥攅xcited for the opportunity but wistful for her home in Grenada. She ultimately made her way to 可乐视频, earning a bachelor鈥檚 degree in business management and finance, leading to a successful career in banking. For more than 19 years, she has concentrated on financial inclusion, with a passion to help people from all backgrounds access services and build wealth and financial confidence.

Here, she talks about finding her purpose, why she gives back to her alma mater, and her advice for today鈥檚 students.

Tell us about your background.

There is no me without Grenada; I was born and raised on that little island in the Caribbean. While growing up there, my values were shaped to make me who I am today. Family and community were a key part of my upbringing, and this aligns with my career choice.

In 1998, at 16, I moved to the United States. For the first few months, I was excited and terribly sad at the same time. I missed my home country and wasn鈥檛 sure about my future or purpose. What was I going to do with opportunities that came my way? How would I acclimate to the culture? They were some of the biggest challenges I鈥檝e ever faced鈥攁nd although I was still a child, I grew up really fast.

I knew that to make it in America, I had to lean into my purpose and rely on the community. I made it a priority to help my family in Grenada and future generations to come. Opportunities meant finishing high school and going to college.

Why did you choose 可乐视频?

可乐视频 was not my first college experience; I began at Baruch College (CUNY). I was excited to be there and wanted to study business, but I struggled with the new environment and was advised to start with a community college. So, I transferred to Kingsborough Community College (CUNY); it was a wonderful experience!

Along with the education, there was a beach next to [Kingsborough] that reminded me of Grenada鈥攊t turned out to be an excellent foundation for my college years. My ultimate goal was to earn a bachelor鈥檚 degree at a school where other Caribbean students and a good mix of different cultures could come together in a diverse environment. I knew that would help me grow and evolve. 可乐视频 had all of that! It鈥檚 one of my favorite memories, and a great experience in the U.S.

What made you decide to pursue banking as a career?

I went into banking because I wanted to help others, especially those in my community, with financial education. During my senior year, I went to the Magner Center for career advice and a r茅sum茅 review. I thought my r茅sum茅 was pretty good until Natalia [Guarin-Klein] looked at it! She saw me right away.

Around the same time, Citibank came to campus to recruit students for a management associate program. I was headed home, passing students in suits on campus. I asked them where they were going, and they said that Citibank was there to recruit. I was dressed casually but decided to check it out. I sat in the back and watched as the Citibank executive was introduced. I applauded loudly鈥擨 was so excited鈥攁nd he noticed. He said, 鈥淭hat looks like somebody who will get the job.鈥

The next day, I told Natalia I wanted to interview for the program. The company only hired one student each year. And I knew this was the right fit for me; I would learn and grow and build my career. After four rounds of interviews with Citibank, with Natalia coaching me along the way, I got the call from the program manager鈥擨 was the one student selected from 可乐视频.

You stayed with Citibank after completing the program.

After graduation, I began the two-year Management Associate program at Citibank and then became a bank manager in a predominantly Caribbean community in Brooklyn. That branch was underperforming, but I was able to boost its success through community engagement and building a high-performing team. I felt like I was giving back to the community and helping the company.

Based on my success, my manager challenged me to take a role leading Citibank鈥檚 headquarters branch. After six years of leading teams and driving success, I was chosen to lead the Citibank client experience engagement program supporting the branches.

You currently work at Truist. Is your current job role similar?

I鈥檓 a financial inclusion executive at Truist, and a lot of my work draws from my previous experiences. We help clients in our communities build financial confidence regardless of where they are on their journey. Just like I needed Natalia to coach me during college, I believe everyone needs a financial coach for advice and guidance to live a life of financial wellness.

Every day, I get excited that my team and I have the opportunity, through community outreach, to engage with small businesses, colleges, employers, and employees to share banking solutions, deliver financial education, and connect clients with bankers focused on their success. We also work with great partners like Operation HOPE, which helps provide one-on-one coaching as an extension of our work.

Your own philanthropy extends to your alma mater.

I donate to 可乐视频 because I am where I am because of 可乐视频, specifically the Magner Center. The center played such a pivotal role in my life.

When I think about college students and the opportunity to invest and give back, I remember where I came from and how it started. Low income does not mean low potential. And if I could give even just one dollar, it makes a difference.

I live in North Carolina, so I can鈥檛 come to the campus as much as I鈥檇 like to, but I can help financially. That can change a student鈥檚 life鈥搇ike the support I received. It all comes down to waking up in the morning and asking, 鈥淲hat am I going to do today to make a difference and live my purpose, or how can I improve myself?鈥

What is your advice for today鈥檚 students?

Ask for help and remember you鈥檙e not alone. The person sitting next to you in class or the person you’re walking next to on campus may be having the same thoughts or experiences that you’re having. Don’t be afraid to share your story, like I’m doing right now. Take time to network and build relationships, especially with people with diverse backgrounds, skills, and perspectives, as this accelerates your growth and prepares you for the world. Finally, when you understand your purpose, what I call 鈥測our why,鈥 lean into it, do the work, and persevere. You鈥檝e got this, and you, as you are, are enough!

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Marketing Faculty, Students Host Top Industry Leaders for Career-Boosting Seminar /bc-brief/marketing-faculty-students-host-top-industry-leaders-for-career-boosting-seminar/ Thu, 27 Feb 2025 17:31:50 +0000 /?p=111151 Daylong event provided direct access to industry leaders and hands-on guidance, and offered students practical tools and knowledge they can apply as they move forward in their careers.

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On February 20, 可乐视频鈥檚 marketing students were treated to an exciting and educational day of career-building insights at a special seminar led by distinguished leaders from the business and finance sectors. The event, spearheaded by Assistant Professor Ngoc Cindy Pham鈥攁 CUNY Career Success Fellow, Tow Senior Faculty Mentor, and Career Readiness Council Member鈥攑rovided students with invaluable tools for professional communication and career planning.

(Left to right) Assistant Professor Ngoc Cindy Pham and Amber Creighton of Cathay Securities, Inc., address Koppelman School of Business students.

(Left to right) Assistant Professor Ngoc Cindy Pham and Amber Creighton of Cathay Securities, Inc., address Koppelman School of Business students.

The seminar was a powerful learning experience, featuring a lineup of influential guest speakers. Ryan Ban Tran, CEO of Trans International Group, Inc., captivated students with practical tips on effective business communication. Tran shared strategies for simplifying complex business concepts into clear, engaging language that resonates with diverse audiences鈥攁n essential skill in today鈥檚 fast-paced corporate world.

Amber Creighton of Cathay Securities, Inc., shed light on careers in investment banking. Known for being an industry often dominated by Ivy League graduates, investment banking might seem out of reach for many. However, Creighton made it clear that with the right approach, anyone can tap into this competitive field. Students had the chance to discuss their own interests, learn how to build strong professional networks, and gain practical advice on how to break into top firms.

Guillermo Molina, Ryan Ban Tran, Provost April Bedford, Amber Creighton, Cindy Ngoc Pham, and Dean James Lynch.

(Left to right) Guillermo Molina, Ryan Ban Tran, Provost April Bedford, Amber Creighton, Cindy Ngoc Pham, and Dean James Lynch.

The seminar also had an international dimension, with Guillermo Molina attending on behalf of Universidad Cat贸lica Tecnol贸gica del Cibao. His visit highlighted the ongoing discussions about a potential sisterhood agreement between 可乐视频 and universities in the Dominican Republic. This partnership would open doors for students to explore new academic and cultural opportunities abroad.

What truly set the seminar apart was Pham鈥檚 dedication to turning her students鈥 aspirations into real opportunities. On the first day, she asked students about their dream careers, and little did they know that a few weeks later, they would be sitting in a classroom with real industry leaders, learning directly from them.

Ryan Ban Tran, CEO of Trans International Group, Inc., captivated students with practical tips on effective business communication.

Ryan Ban Tran, CEO of Trans International Group, Inc., captivated students with practical tips on effective business communication.

In the lead-up to the event, Pham worked one-on-one with students to fine-tune their r茅sum茅s, ensuring they were fully prepared to meet with recruiters and make the most of the seminar鈥檚 networking opportunities. This thoughtful preparation helped students feel confident and ready to take the next step in their careers.

The event kicked off with inspiring words from Provost April Bedford and Murray Koppelman School of Business Dean James Lynch, who stopped by to welcome the guest speakers and show their unwavering support for student career development. Their presence underscored 可乐视频鈥檚 ongoing commitment to helping students succeed in their chosen fields.

This career seminar was just one example of how the college continues to invest in the future of its students. It was a powerful reminder of the college鈥檚 unwavering commitment to equipping students with the skills and connections they need to thrive in the professional world.

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Finding His Beat /best-of-bc/finding-his-beat/ Mon, 22 Jul 2024 13:57:37 +0000 /?p=102805 Gaye Camara is in the business of creativity.

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Senior Gaye Camara co-founded a music collective of 可乐视频 students called Off The Collar (OTC). A transfer student and business administration major in the marketing track, he plans to bring his collaborative mindset to the business world.

From his first day on campus, Camara knew that he wanted his creative spirit to guide his future. He lived this realization as a marketing intern at The Atlantic, where he was part of a team that created videos to support the publication鈥檚 partnerships, including one with the luxury car manufacturer Lincoln.

In his time at 可乐视频, he has impressed his professors.

鈥淕aye stood out immediately in my Principles of Marketing class because he intuitively understood the direction I was taking in a discussion as if he had worked in the field. He carried it to the next level,鈥 says Associate Professor Barbara Lewis, who鈥檚 also teaching the advertising and marketing class that Camara is taking this summer.

We spoke to Camara about his artistic pursuits, personal growth, and career aspirations.

You transferred here from Borough of Manhattan Community College. What brought you to Brooklyn?

I was always intrigued by 可乐视频. I visited and really liked how green and open the campus is. I鈥檓 glad that I transferred here because I can go to the library or recording studio, or just lay on the grass to soak up the sun. I鈥檝e grown a lot here. If you make the most of it, you can find so many different opportunities and meet so many people.

When did you first realize you were a creative person?

I realized my creativity during the pandemic when I started writing and recording music. It sounds weird, but sometimes I鈥檒l hear a song in my dreams and record it on my phone when I wake up. I鈥檓 in an R&B music collective on campus with some students called Off The Collar (OTC). The name鈥檚 based on our mascot, Buster the Bulldog鈥攍ike taking a collar off a dog. We all work together a lot. Outside of that, I鈥檓 always writing lyrics and coming up with songs. With writing, especially when you put it to music, you can get a message across, so I try to put an underlying message in all of my lyrics. Whenever I鈥檓 creating music with people or alone, I鈥檓 pursuing my passion.

Tell us about OTC.

OTC started when I was giving myself a self-tour of the campus. I was walking through every building, subconsciously looking for recording studios. I went into Whitehead Hall, where I met another student. I found out he also makes music, and we started sharing our stuff with each other. He’s a 尘耻蝉颈肠听major, so he introduced me to a bunch of other people who wanted to record. Now it’s kind of big, even outside of school. We go to the studio or each other鈥檚 houses to work on things. Last semester, I co-released a song, , with an exchange student who was in the group. We鈥檙e all working on an EP now.

I love collaborating with them because everyone has ideas, and everything starts with an idea. I鈥檓 always open to what other people have to say or contribute. When I’m in the studio, all ideas matter. Once you bring something to a group, it’s like it鈥檚 not even yours anymore鈥攊t鈥檚 everyone鈥檚.

You seem open-minded.聽

I鈥檓 from Harlem, so I met all types of people growing up. Harlem wasn鈥檛 rough, per se, but I saw things that you shouldn鈥檛 have to see as a kid. Growing up, I鈥檇 go downtown to skate with kids who looked nothing like me. I learned to never judge a book by its cover. Everyone has a story behind them, so I approach people open-mindedly.

You鈥檙e taking a business class this summer. How鈥檚 that going?

I took a summer class because I wanted to speed up getting to graduation. I鈥檓 in BUSN 3130 Advertising and Direct Marketing, with Professor Lewis. I had a great time in her class last spring, so I knew that I鈥檇 love to take another class with her. I鈥檇 never taken a summer class before, but I always really, really wanted to. I鈥檓 glad that I did.

What鈥檚 your dream job after college?

I aim to be an art director or a creative director. I want to hyper-specialize in the music or fashion industry, maybe at Vogue or a record company. I love that in marketing, you can have a vision and then see it come to life. I want to balance creativity and logistics to help a company put out whatever they鈥檙e trying to put out. Thinking about my career is nerve-wracking, but I feel like I鈥檓 on a good path.

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Countdown to Commencement: Shifting Her Focus /best-of-bc/class-of-2024-shifting-her-focus/ Mon, 13 May 2024 13:13:51 +0000 /?p=100135 Business Administration graduate Samantha Jadav 鈥23, is pivoting her expertise to the health care field.

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Samantha Jadav鈥檚 life was upended when her father was diagnosed with cancer. The business administration Master of Science graduate鈥攚ho finished her coursework in December and will join the May commencement ceremony鈥攖ook a gap year after getting her bachelor鈥檚 degree a few years back to spend time with loved ones and reflect on her future.

During that time, she found comfort in the kindness of her father鈥檚 medical team and realized that she could apply her business acumen to a career in hospital administration.

We sat down with Jadav to get to know her better.

How have you grown in the last couple of years?聽

I鈥檝e had academic and personal growth. I enjoyed my coursework and was part of some great research projects. I gained real-world experience in my master鈥檚 degree and learned a lot overall. On a personal level, I鈥檝e become more self-aware and determined. I鈥檓 now committed to always improving and working to overcome any challenges that come up.

Who helped you through the tough times?

I had experiences that were hard to push through, but I got a lot of support and guidance. Someone I met at my job at Staten Island University Hospital, Dr. Jerel Chacko, helped me overcome some obstacles. Whether I had a challenging physics question or needed advice, he was always there to help. I remember struggling with a complex medical concept and he patiently explained it, breaking it down and making sure I understood it and felt confident applying it. He instilled in me the importance of perseverance and seeking guidance in tough times.

What鈥檚 been 可乐视频鈥檚 biggest strength during your time here?聽

Its strong focus on education and its supportive atmosphere.

What鈥檚 most important to you?聽

Integrity, because it forms a foundation of trust and respect.

What goals have you been working toward since you graduated?

I was inspired by the care my father received during his battle with cancer to change my career. I developed a deep-rooted commitment to give back to the community that supported us. I want to work in hospital administration and then hope to go to medical school eventually because I feel that both will help me make a meaningful contribution to the healthcare sector. I want to help improve healthcare outcomes for future generations.

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An Educational Content Creator /best-of-bc/an-educational-content-creator/ Wed, 24 Apr 2024 20:51:40 +0000 /?p=99533 Nathaniel Samuel 鈥10 uses multimedia to help professors flourish in post-pandemic pedagogy.

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On a recent late-winter afternoon, Nathaniel Samuel 鈥10, the manager of the , is sitting in the director鈥檚 seat in a dark corner studio with a white-hot light focused on Myles Bassell, deputy chair of the Management, Marketing, and Entrepreneurship department. Samuel is trying to hold back a laugh while Bassell wraps up a spiel on international business strategy that he is recording for a class in the new online-only business administration graduate degree program.

鈥淎nd cut,鈥 says Samuel. 鈥淧rofessor, you鈥檙e a natural. But sometimes when you switch from reading to the camera, you do this thing. It looks like you are holding back a laugh and I can see it. And it makes me want to laugh.鈥

鈥淭hat’s my opportunity to swallow in between sentences!鈥 says Bassell, who enjoys a congenial relationship with Samuel, forged between takes.

It鈥檚 the kind of cozy rapport Samuel would like to develop with more professors. Many of them, he says, don鈥檛 even know about the services he and his team can provide to help faculty create multimedia content for their courses.

鈥淥ne of the things that Nate and his team did is they redesigned the studio,鈥 explains Bassell, full of praise for how much Samuel makes his job easier. 鈥淭his is more inviting for the speaker. It’s a distinction of excellence on Nate鈥檚 part, and I don鈥檛 know what I would do without him.鈥

Samuel says he doesn鈥檛 know what he鈥檇 do without this job. After completing his undergraduate degree at 可乐视频, and then a short stint in the corporate world, he came back to campus full of ideas on how he could use his multimedia skills to create content for course work and to help the college tell and preserve its stories.

We spoke with him about his work, his love for storytelling, and his alter ego, Nate the Great.

What was your time here as a student like?

When I first arrived at 可乐视频, I was in computer science, and I wanted to do something along those lines. I thought I鈥檇 be coding games, that kind of thing. Then I got a taste of programming and realized it was not quite for me. So much of it is done solo, and I鈥檓 too much of a people person. I like to collaborate.

I was working in the Library Caf茅, and the TV Studio is one floor below. A lot of the people who came into the caf茅 were film or TV students, and I made a lot of friends that way and picked up a lot of production skills. I switched my major to TV and radio and ended up minoring in computer science.

And your first job when you graduated was here in Information Technology Services.

I did that for a couple of years and then moved to the corporate world. I was working for a managed service provider, a small tech-support company that caters to small businesses. That allowed me to cut my teeth and put my knowledge to practical use. But it was a high-stress job. Everything had to be done yesterday. One day, a client who hadn鈥檛 heeded our advice to upgrade her equipment had a big issue that halted her business. Let鈥檚 just say there was a lot of yelling and screaming that day. I don’t mind talking about this: I had a panic attack. I spent 20 minutes in the bathroom hyperventilating. And I told myself, 鈥淣o, this isn鈥檛 it.鈥 I’m happy to help people, but the stress of being in the corporate world鈥攚ith the good money and all鈥攋ust wasn鈥檛 for me. I gave my two-weeks notice that day.

You made the switch and ended up back here in your current position in fall 2021.

When I got this job, one of the things I wanted to do was to provide some kind of media production service for the faculty, so we converted a classroom into a studio.

I knew there was a lot of desire to create educational content for classes. It’s been so fulfilling to be able to create something so useful. Especially after the pandemic, professors had to turn on a dime but didn鈥檛 necessarily have the skill set to do it. That鈥檚 what we鈥檙e here to support. And I think I have a good way of communicating and connecting with folks, so this makes me much happier.

Besides helping faculty with their content, what else do you work on?

Our office provides any number of services from digitizing old VHS tapes and other out-of-use technology to helping professors use the Adobe suite and video-editing software. The library also has exhibits from time to time, but some people who are affiliated with the college can鈥檛 make the trip to see them. One of the things I鈥檝e started doing is creating a virtual exhibit for them. At least once per semester, I’d like to create some kind of original content like this, because it tells a story. I think there are so many stories at 可乐视频 that could benefit from being told and preserved in this way.

Your office d茅cor is interesting! Old vinyls, bobbleheads, Pok茅mon鈥

The vinyls were left over from the previous staff member in this office. And I respect the classics, so I left them. As for the rest, I’m a giant nerd. I鈥檓 big into Comic Con, cosplay, that kind of thing. You can find me online as . I love dressing up. I love diving into nerddom. If my bosses would let me decorate the library every year for Halloween鈥攁nd every holiday鈥擨 would. I鈥檓 just festive. Last year for Halloween, I came to work dressed as Biggie Smalls. I had a fake Coogi sweater and everything. Sometimes I鈥檓 just a clown at heart and I have to work at being professional.

I鈥檓 glad to be in an environment where it isn鈥檛 so stuffy. This place suits me.

 

 

 

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可乐视频: It’s in Her Blood /best-of-bc/brooklyn-college-its-in-her-blood/ Wed, 13 Sep 2023 20:12:15 +0000 /?p=84672 Undergraduate Student Government President Carrie Ebbin works tirelessly to empower students.

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A native Brooklynite and a third-generation 可乐视频 student, junior Carrie Ebbin is determined to carry on her family鈥檚 legacy and radiate her home borough鈥檚 spirit.

She is a Macaulay Honors student and a business administration major聽in the marketing track. This year, Ebbin is stepping into her role as president of the Undergraduate Student Government, where she will promote on-campus events, advocate for policy changes at 可乐视频 governance meetings, provide student support, and much more.

Besides her academic achievements, Ebbin loves to take in the sights and sounds of nature on long hikes, is an avid painter, and can even recite the alphabet backward!

可乐视频 is part of your pedigree!

We’re very much a 可乐视频 family! Both my paternal and maternal grandfathers were students here over 50 years ago. Then, my mom and dad were students here at the same time, which is how they met. My dad was the vice president of student government, and my mom ended up becoming vice president and then president, like me. Plus, most of my aunts and uncles went to 可乐视频鈥攎y uncle even proposed to my aunt here! All of what I do is in my blood. I care so much about 可乐视频, which is why I put so much energy and work into it.

What鈥檚 it like being student body president?

I worked hard all summer, on top of my internship, to get ready for the school year. There were a lot of projects going on, like getting ready for events and setting up the new system. I love helping out. If a club or student is struggling, we can step in and help them or just have a positive influence on their experience.

What sparked your passion for marketing, and how has it inspired what you do now?

When I was 12 years old, I made my own gymnastics Instagram account, and it gained 350,000 followers within two years. That was a characteristically strange thing for me to do because I’m very much an introvert. I realize that sounds ridiculous now because I鈥檓 the student body president, but being a public figure is not something that appeals to me. The gymnastics account exposed me to social media. Since then, I’ve shifted to marketing behind the scenes, which I鈥檝e been doing at internships for a bunch of different companies now. And I think that鈥檚 also part of the reason why I joined student government.

You鈥檝e had internships at major companies, including in the healthcare industry. What were those experiences like?

Yes鈥攖his summer I interned at a large insurance company, Elevance Health. My internships were good experiences in general because there was a lot of room for me to explore different areas of marketing that I haven’t been able to explore otherwise. And working for a big company is also a great experience. Every time my mentor within the company taught me a professional skill, like hosting a meeting, or setting up a presentation, or communicating with someone difficult, I knew I could bring this skill back to 可乐视频 because these are very transferable things, which was great.

How would you describe your experience at 可乐视频?

I love the student life and community. I used to want to go to a big state school with dorms and get the 鈥渞eal鈥 college experience. But then I came here and found my place. There鈥檚 a lot going on, like niche clubs that you can be part of, and then there are also broader student clubs that you can get involved in. I think that it鈥檚 really beautiful how you can be part of select smaller communities and then also expand into the larger 可乐视频 community.

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