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Business Administration, B.B.A.

Murray Koppelman School of Business

Program Overview

You can complete our Business Administration B.B.A. either in person or online, giving you the freedom to choose the learning experience that best fits your life. Either way, you’ll have access to the same expert faculty, curriculum, and wide range of tracks, including business economics, e‑business, entrepreneurial management, marketing, international business, leadership and human resource management, and more. Here, you’ll build essential skills in communication, quantitative and ethical reasoning, and complex problem‑solving, and prepare yourself for a career in business. With personalized academic support, the B.B.A. program provides a practical, adaptable path toward your goals—whether you thrive online, on campus, or through a blend of both.

Business Administration, B.B.A.

Where You'll Go

The skills you develop when analyzing and solving complex business problems will help you succeed in a wide range of professional careers in management, human resource management, operations management, business analytics, marketing, and international business. These skills are applicable in small and large companies, as well as nonprofits, and will also prepare you to start your own business.

Major Details

The program information listed here reflects the approved curriculum for the 2025–26 academic year per the ¿ÉÀÖÊÓÆµ Bulletin. Bulletins from past academic years can be found here.

Major Description

NYSED Program Code: 30604

The program offers multiple tracks, including business economics, business for health professions, business for music professions or music production, business law and real estate, consumer and organizational behavior, diversity and inclusion in business, e-business, entrepreneurial management, international business, leadership and human resource management, management, or marketing. In addition to functional business knowledge, it emphasizes communication skills, information literacy, quantitative reasoning, critical thinking, and ethical reasoning.

Major Requirements (58–63 Credits)

Students must complete all of the following:

Business Core (44-45 Credits)

Students must complete all of the following:

Accounting and , Computer and Information Science or Computer and Information Science or Computer and Information Science , Business or Economics , Business or Economics , Business or Economics or Mathematics or or Psychology , Business or Economics or Business or Computer and Information Science or Mathematics , Business or Computer and Information Science , Business , Business , [Business ] or Finance , Business , Business or , Business , Philosophy .

Students must complete a minimum of 12 credits in one of the following tracks:

  • Business Analytics
  • Business Economics
  • Business for Health Professions
  • Business for Music Professions
  • Business Law and Real Estate
  • Consumer and Organizational Behavior
  • Critical Ethical Thinking
  • Diversity and Inclusion in Business
  • E-Business
  • Entrepreneurial Management
  • International Business
  • Leadership and Human Resource Management
  • Legal Studies
  • Management
  • Marketing
  • Risk Management and Insurance

With permission of the deputy chair of the Department of Business Management, the student may substitute an appropriate course to replace one of the above courses for any of the BBA concentrations.

The Business Core requirement of Computer and Information Science or or may be waived by the department for B.B.A. students who can demonstrate sufficiently advanced computer proficiency in spreadsheet analysis.

Writing-Intensive Requirement: Students are required to take at least one writing-intensive course (W course).

Residence Requirement: At least 21 credits of the above courses, including at least one required capstone seminar course, must be completed at ¿ÉÀÖÊÓÆµ.

Student Learning Outcomes

  • Ethical Reasoning
  • Written Communication
  • Quantitative Reasoning
  • Information Literacy
  • Critical Thinking
  • Functional Knowledge

Degree Maps

To help you pursue your studies in the most efficient manner, and to maximize your efforts to graduate in four years, ¿ÉÀÖÊÓÆµ has created four-year degree maps for all its majors.

View for this major and others.

Career Maps

A career map provides a comprehensive breakdown to help connect your academic coursework to career readiness skills, actions, and outcomes.

Contact

Zina Sharperson, Senior Academic Adviser

218 Whitehead Hall
E:
P: 718.951.5136

Office Hours

Mondays–Thursdays, 9 a.m.–5 p.m.; Fridays, 9 a.m.–noon

Or contact:

Office of Undergraduate Admissions

222 West Quad Center
2900 Bedford Avenue
Brooklyn, NY 11210
·¡:Ìý

To make an appointment with an undergraduate admissions counselor, visit:

Virtual Admissions Counselor Appointments

Tracks

Business Analytics (15 Credits)

Required Courses (12 credits):

  • Business Ìý´Ç°ù Computer and Information Science 
  • Business Ìý´Ç°ù Computer and Information Science 
  • Business
  • Computer and Information Science

Elective Course (three credits): Any one of the following:

  • Business
  • Business Ìý´Ç°ù Computer and Information Science 
  • Business

Business Economics (18 Credits)

Required Courses (12 credits)

  • Economics
  • Economics
  • Economics Ìý´Ç°ù µþ³Ü²õ¾±²Ô±ð²õ²õÌý
  • Economics

Elective Courses (a minimum of six credits):

  • [Business ] or Finance 
  • [Business ] or Finance 
  • Business
  • Business
  • [Business ] or Finance 
  • Economics
  • Economics
  • Economics
  • Economics
  • Economics
  • Economics

µþ³Ü²õ¾±²Ô±ð²õ²õÌý is not required for students in this track, so the Business Core is thus reduced by three credits. Students in this track are required to take Business Ìý´Ç°ù Economics Ìý´Ç°ù Mathematics  as part of the Business Core. µþ³Ü²õ¾±²Ô±ð²õ²õÌýÌý´Ç°ù Computer and Information Science  may not be taken.

Business for Health Professions (15 Credits)

Required Courses (15 credits): Any 15 credits from any combination of the following courses: Any Biology or Chemistry and Biochemistry courses except for courses in the CUNY Pathways core curriculum, Health and Nutrition Sciences ,Ìý,Ìý,Ìý,Ìý,Ìý, Kinesiology ,Ìý,Ìý,Ìý,Ìý, Psychology ,Ìý,Ìý,Ìý.

µþ³Ü²õ¾±²Ô±ð²õ²õÌý is not required for students in this track, so the Business Core is thus reduced by three credits.

Business for Music Professions (15 credits)

Required Courses (15 credits): MUSC Music, MUSC Music Industry, MUSC Copyright and Intellectual, MUSC Music Entrepreneurship Property in Music, and MUSC or MUSC Introduction to Music Technology

Business for Music Production (15 Credits)

Required Courses (15 credits): MUSC , MUSC , MUSC , MUSC , and MUSC Building Electronic Music Instruments or MUSC Music Computing or MUSC Music Fundamentals.

Business Law and Real Estate (15–16 Credits)

Required Courses (15–16 credits):

  • Accounting
  • Business
  • Business or
  • Business
  • Business Ìý´Ç°ù or Accounting  or or Philosophy

Consumer and Organizational Behavior (15 Credits)

Required Courses (15 credits):

  • Business
  • Business Ìý´Ç°ù Psychology 
  • Business
  • Business Ìý´Ç°ù Psychology 
  • Business or

µþ³Ü²õ¾±²Ô±ð²õ²õÌý is not required for students in this track, so the Business Core is thus reduced by three credits.

Critical and Ethical Thinking (15 Credits)

Required Courses (three credits): Business Ìý´Ç°ù Philosophy 3335

Elective Courses (12 credits):

  • Any two of the following Philosophy courses: , , , , ,
  • Any two of the following Philosophy courses: , , , , , , ,

Diversity and Inclusion in Business (18 Credits)

Required Courses (six credits): Business and or

Elective Courses (12 credits): Any courses from any combination of the following courses (must take courses from at least three different areas):

  • Africana Studies
  • Judaic Studies
  • Puerto Rican and Latinx Studies
  • Women’s and Gender Studies

CUNY Pathways Curriculum courses may not be used as electives toward the concentration. With the permission of the Business Management Department, appropriate courses offered in other departments such as History, Global Languages, Literatures, and Cultures, Sociology, or Philosophy may be allowed to fulfill the requirements of the concentration.

E-Business (15 Credits)

Required Courses (nine credits):

  • Business Ìý´Ç°ù Computer and Information Science Ìý´Ç°ù Television, Radio and Emerging Media 
  • Business Ìý´Ç°ù Computer and Information Science 
  • Business Ìý´Ç°ù Computer and Information Science 

Any two of the following (six credits):

  • Business
  • Business
  • Business Ìý´Ç°ù Computer and Information Science 
  • Business Ìý´Ç°ù Computer and Information Science 
  • Business Ìý´Ç°ù Computer and Information Science 

A student specializing in this track may modify the Business Core above and may take Computer and Information Science Ìý´Ç°ù Philosophy  in lieu of Philosophy . Students may also substitute Computer and Information Science  for µþ³Ü²õ¾±²Ô±ð²õ²õÌý.

Entrepreneurial Management (15 Credits)

Required Courses (12 credits): µþ³Ü²õ¾±²Ô±ð²õ²õÌý, , , and

Elective Courses (a minimum of three credits):

  • Business
  • Business
  • Business
  • Business Ìý´Ç°ù µþ³Ü²õ¾±²Ô±ð²õ²õÌý
  • Africana Studies

International Business (12 Credits)

Required Courses (nine credits):

  • Business
  • Business or Puerto Rican and Latinx Studies
  • Business Ìý´Ç°ù µþ³Ü²õ¾±²Ô±ð²õ²õÌýÌý´Ç°ù [µþ³Ü²õ¾±²Ô±ð²õ²õÌý] or Finance Ìý´Ç°ù µþ³Ü²õ¾±²Ô±ð²õ²õÌý

Elective Courses (a minimum of three credits):

    • Africana Studies
    • Anthropology or Puerto Rican and Latinx Studies
    • Business
    • Business
    • Business
    • Business Ìý´Ç°ù Women’s Studies 
    • Economics
    • Economics
    • Political Science
    • Puerto Rican and Latinx Studies
    • Sociology

 

Leadership and Human Resource Management (17 Credits)

Required Courses (17 credits)

  • Business Ìý´Ç°ù µþ³Ü²õ¾±²Ô±ð²õ²õÌýÌý´Ç°ù µþ³Ü²õ¾±²Ô±ð²õ²õÌýÌý´Ç°ù Women’s Studies 
  • Business Ìý´Ç°ù ´Ç°ùÌý·¡³¦´Ç²Ô´Ç³¾¾±³¦²õÌý or Psychology 
  • Business
  • Business Ìý´Ç°ù Psychology 
  • Business Ìý´Ç°ù or Philosophy
  • Business

Management (14 Credits)

Required Courses (12 credits):

  • Business Ìý´Ç°ù Psychology 
  • Business
  • Business
  • Business Ìý´Ç°ù Psychology 

Elective Courses (a minimum of two credits):

  • Africana Studies
  • Business
  • Business
  • Business
  • Business
  • Business Ìý´Ç°ù Women’s Studies 
  • Business Ìý´Ç°ù Philosophy 
  • Business
  • Business
  • Business Ìý´Ç°ù Computer and Information Science 
  • Business Ìý´Ç°ù Computer and Information Science 
  • Business Ìý´Ç°ù Computer and Information Science 
  • Economics
  • Economics
  • Sociology

Marketing (15 Credits)

Required Courses (12 credits):

  • Business Ìý´Ç°ù Television, Radio and Emerging Media 
  • Business
  • Business or or or or Puerto Rican and Latinx Studies
  • Business

Elective Courses (a minimum of three credits):

    • Business Ìý´Ç°ù Computer and Information Science Ìý´Ç°ù Television, Radio and Emerging Media 
    • Business Ìý´Ç°ù Computer and Information Science 
    • Business
    • Sociology
    • Television, Radio and Emerging Media or

 

Risk Management and Insurance (15 credits)

Required Courses (15 credits):

  • Business
  • Business
  • Business
  • Business
  • Business or Business
Students on campus

Internships and Employers

Through job fairs, the internship database, and internship panels, the Magner Career Center gives students in the business administration B.B.A. program access to career opportunities at a wide variety of employers, including:

  • Allstate
  • Amazon
  • Bloomberg
  • Compass Group
  • Con Edison
  • Deutsche Bank
  • Ernst & Young
  • HS¿ÉÀÖÊÓÆµ
  • KPMG
  • New York City Department of Finance
  • PricewaterhouseCoopers
  • Sony Entertainment
  • State Farm Insurance
  • UBS
  • Upper Manhattan Empowerment Zone Development Corporation

Learn More

Brooklyn. All in.

Brooklyn. All in.