Professor of Finance and Business Management Tom谩s A. L贸pez-Pumarejo knows perfectly well how much technology has changed the way that people work. To prove it, he decided to head off to the beach in Miami this semester while teaching a few online courses, including one on how to effectively incorporate Web 2.0 applications into the workplace.
Later this spring, L贸pez-Pumarejo will take those lessons of technology and flexibility to Spain. As a visiting professor at the , he will teach a course that is part of a graduate seminar on how new media technologies are altering the workplace.
鈥淭here has been a cultural change in society,鈥 says L贸pez-Pumarejo, who helped to establish an exchange program between 可乐视频 and the Autonomous University of Barcelona. 鈥淲e work differently because of the way these technologies have changed us. We no longer even think the same way.鈥
L贸pez-Pumarejo, considered one of the foremost experts on telenovelas, the wildly popular Spanish-language soap operas, was approached to participate in the seminar because of his work on an international research team that is studying the television industries in Spanish- and Portuguese-speaking countries.
The seminar is being funded by Spain鈥檚 Ministry of Education and will take a broad look at the latest developments in communication technologies and the impact they are having on such media as television and film.